Runi Goswami
Product Designer, Design Systems Team, New York
Share a ride with Runi
What makes Lyft Design so special? Hands down, it’s our people. We’re a team of passionate, talented, empathatic folks committed to making a positive impact.
This month, spend some time with Runi, one of our amazing Product Designers based in New York.
What do you love most about being a systems designer?
I love helping teams connect with and learn from each other. As a systems designer you get to see all of the parts of a problem and how they connect. It’s exciting when you see multiple teams from across the organization working on related components or experiences without realizing it. Usually, a solution that works for multiple platforms, people, and problems, will be more effective long term than a super specialized solution.
What made you choose product design as a career?
Like many designers, my path to design was fairly meandering. In college I studied Neuroscience – I was always interested in how different people perceive the world and particularly how what we pay attention to shapes what we experience. Sometime during my masters I started applying what I had learned about perception and attention to interfaces. My masters project was actually making a graphic novel interface that used eye tracking to shift the narrative based on what you paid more attention to. Along the way I learned that there was a whole field that let you turn ideas into experiences – and the rest is history!
“Creativity can come in so many different forms – it’s less of a vessel to be filled and more of a fire to be lighted.”
— Runi Goswami, Product Designer
How do you stay creative?
Hobbies! I’m an amateur birdwatcher, watercolorist, embroiderer, photographer, & indoor plant caretaker. It’s fun to get really curious about something and invest a lot of your time into that thing without the expectation or desire to turn that thing into a job. Creativity can come in so many different forms – it’s less of a vessel to be filled and more of a fire to be lighted.
Any advice on how to get started in product design?
Whether it’s a new career or a new hobby, starting a new thing is hard. Be patient with yourself as you tackle the unfamiliar, ask more experienced folks to help you set manageable goals for yourself, and remember that messing up is part of growing.
If you could take a Lyft ride with anyone, who would it be?
A time traveler from the year 3022.
Meet more members of the team
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Join our team
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